The Black History and Lifestyle Award (BHLA), in collaboration with the American Embassy and the American Business Council Nigeria (ABC), sponsored an unforgettable event on October 9, 2024, themed “An Interactive Session with Hollywood and Nollywood.” This historic conference brought together leading creatives from both industries, igniting new collaborations and celebrating innovation in Africa’s burgeoning entertainment scene.

The evening began with energetic networking over light refreshments, followed by an engaging presentation conducted by MC Layole Oyatogun. Attendees included industry leaders, guild officials, and sponsors like PwC, Wema Bank, and the Radisson Hotel. In her keynote talk, BHLA founder Eziada Folashade Balogun emphasised the crucial need of encouraging collaboration among African and American creatives.

“We are here today not just for conversation, but for action—to build something lasting that will push the boundaries of what African and American creatives can achieve together,” she declared, setting the tone for an inspiring night.